The NY times recently wrote an article about the rise of the young fine jewelry designer. In short the article argues that the younger generations are shirking classic fine jewelers like Tiffany & Co in favor of more modern but less well known brands. It makes sense – times change, fashions evolve and so should fine jewelry.
It’s hard not to notice the recent bump in an established but newer generation of designers coming out with a fine jewelry line. Pamela Love recently debuted her Pamela Love Fine jewelry line consisting of 28 delicate and sparkly diamond covered works of art.
The Australian design duo Melanie Kamsler and Tamila Purvis, responsible for the hit jewelry line Maniamania, have also recently delved into the world of fine jewelry. Their aptly named Immortalia line aims to offer pieces that the customer will covet for decades. Up to you to decide if in the future, a 14K gold and champagne diamond knuckle ring will stand next to the classic Cartier love ring.
We now have so many more options as a fine jewelry consumer with the emergence of these fresh jewelry lines. Last year Fenton and Fallon designer, Dana Lorenz designed a five piece fine jewelry collection for Plukka, a luxury discount e-commerce site. Her punky and layer-able designs translate well into gold and precious gems.
It’s great to see some of our favorite designers evolving and coming up with modern classics. You too can have a chance to channel your inner fine jeweler: at our Gold Alloying and Recycling class starting Wednesdays from 6-9 pm, May 21st – June 25th.